Friday, June 23, 2006



Australia: Donuts winning so far



Up to 50 Victorian schools have signed up with Krispy Kreme doughnuts to raise funds, leaving health experts and parents' groups furious. The American doughnut chain -- which opens its first Victorian store in Narre Warren today -- will provide kids with cut-price doughnuts to sell to raise cash for their schools. Nutritionists are horrified the international chain is encouraging children to eat fat-laden doughnuts while the nation is in the grip of an obesity crisis.

Almost 400 NSW schools ran Krispy Kreme fundraisers within months of the first Australian store opening in 2003. A glazed Krispy Kreme doughnut has about 836 kilojoules (200 calories), with half coming from fat. A fundraising box of a dozen Krispy Kreme doughnuts costs $8. Schools on-sell them for $13, netting a $5 profit per box. There is a minimum purchase of 50 boxes.

A company spokesman yesterday said about 50 not-for-profit Victorian organisations had registered to raise funds through Krispy Kreme, but would not disclose how many were schools. The company will launch the details of its Victorian fundraising policy in the next two weeks.

Statistics show about 10,000 Victorian children become obese or overweight every year. Kelly Neville, from Nutrition Australia's Healthy Eating Schools program, said the Krispy Kreme fundraising was appalling. "It is horrifying. Krispy Kremes are very high in saturated fat and are larger than other doughnuts," the dietitian said. She said the fundraising program would encourage children to eat more doughnuts and contribute to the obesity problem.

Nutrition Australia recently released a Fundraising Ideas for Healthy Kids manual which lists a number of alternatives. "We have seen some schools take the risk and drop hugely successful junk-food drives in favour of staging a fun run," Ms Neville said. Obesity expert Professor Boyd Swinburn said Krispy Kreme was undoing the programs to reduce childhood obesity. "They are undermining all the hard work that the State Government, schools and parents are doing," he said. "All junk food should absolutely be banned from school fundraising."

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